I think Helsinki people look great. And cute. Especially those teens hanging around Kiasma who only like Mötley Crüe, Hanoi Rocks, black clothing and tight jeans. (Even the skaters.) Never seen anything like that in Stockholm or other European cities. I’m sure those guys are setting trends! That’s why we started making HEL LOOKS.
HEL LOOKS is selected street fashion from Helsinki. Selected means we only photograph styles we like ourselves. But we do like many kinds of styles. And we just love crazy, extraordinary and weird things.
Go and see! http://www.hel-looks.com. Just respect our models and our copyrights.
