I write, edit, take pictures, style, curate and develop new ideas and concepts. I have worked for the most Finnish fashion and lifestyle magazines including Trendi, Olivia, Divaani, Deko, Image, Avotakka and Glorian Koti and the weekly and monthly supplements of our biggest daily newspaper Helsingin Sanomat, Nyt-liite and Kuukausiliite.
I was the editor of Finnish Design Yearbook 2014-15. I’ve also written a book about Finnish lifestyle brand Ivana Helsinki and Lannistumattomat – Piilaakson suomalaiset yrittäjätarinat together with Hanna Artman.
See the latest blog posts about my work.