Author Archives: Liisa

Pre Helsinki Street Style II

Pre Helsinki street styles for Bullett Magazine.. All photos by me.

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Pre Helsinki Street Style I

Pre Helsinki street styles shot for Bullett Magazine. All photos by me and more to come!

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Attack Your Wardrobe Story with Sunru

      Attack Your Wardrobe Story for Cracker with my friend Sunru! All photos by me.  

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SF Looks on Instagram!

Go follow! I think it looks pretty good! Thanks to all lovely Sanfranciscans who let me take their photos.

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Attack Your Wardrobe for Cracker

Something I did last December for my favorite magazine ever, the Korean Cracker. A wardrobe story with David. All photos by me.

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Business Looks for Kauppalehti Optio

I was asked to hunt for some business looks for the Finnish magazine Kauppalehti Optio. Took a while to spot the styles but as I love challenges I would love to do more of this!

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Secrets of My Style – Tyylisalat for Olivia Magazine

    I had to say goodbye to Tyylisalat – The Secrets of My Style column of the Finnish Olivia magazine, because I moved to San Francisco. This is the last piece in the series I did 2009-2014. Casting, styling, photography and texts by me = dream work. I photographed my friend Ulla at her […]

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SF Looks is the new Hel Looks!

  Hi from San Francisco! I moved here in June, because. The new home town means I had to put Hel Looks on a break. But I didn’t want to stop street snapping, so I launched a new site, SF Looks. It’s the sister site of Hel Looks so the principle is the same: to document […]

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San Francisco Looks, part I

Monica, 20 “I’m wearing a men’s hat from Target, a dress from American Apparel, a vintage cardigan, and shoes from Topshop. I like comfortable and laid-back looks. I love Discount Universe and Alexander Wang.” Persia, 20 “I like grungy, laid-back, eccentric, and weird but refined looks. Velvet Undergound, Edie Sedgwick, Kate Moss and Alexa Chung […]

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Milena for Cracker Your Wardrobe

Lovely Milena in the June 2014 issue of Cracker Your Wardrobe. All photos taken by me in Helsinki.

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  • Liisa Jokinen

    Liisa Jokinen

    Freelance Writer, Street Style Photographer
    email:
    mobile: +1 (415) 802-3230